|Per Forsberg, Owner and President
While a student at the University of Wisconsin-Eau Claire, Per opened a music store with a few associates. University Musicians Supply (UMS) provided PA gear, instruments, records, and music lessons to the Eau Claire area from 1973 until 1986, when Per sold it to devote himself completely to Audio Architects. Per has a degree in Zoology from the UW-Eau Claire as well as a Business Management degree from Cardinal Stritch University. He is an active member of Syn-Aud-Con, a company committed to educating and training on the principles of audio and acoustics, and one was of the first people in the country to pass the National Institute for Certification in Engineering Technologies (NICET) Level 3 test. He has taught courses for National System Contractors Association (NSCA) and Certified Audio Technician Training (CATT) seminars.
Per lives in Fall Creek with his wife and daughter. His other daughter is teaching for AmeriCorp in Idaho. The few times he can be found outside of the office, he enjoys walking in the woods near his home with their two dogs and reading.
|Keith Luer, Lead Service Technician
Keith has been with the company almost since the beginning. Originally a service tech from the UMS days, he joined Per in 1988 as an installation and service technician. Currently, Keith builds all the racks for the systems and handles the majority of the service calls.
Keith is also a member of a bluegrass band, formerly as a guitarist and now as the sound operator. They play on weekends for establishments around Wisconsin and Minnesota.
|Brenda Bechel, Office Manager
Brenda was the accounting manager at UMS straight out of her associate degree in accounting from Chippewa Valley Technical College. Brenda left UMS a year after Per to join another company as an accountant, but joined up with Per again with Audio Architects in 1988 part time and in 1991 she made the switch to full time.
Brenda's extensive family lives nearby, so her free time is spent with them or researching genealogy.
|Nancy Carlson, Project Manager and CAD Design
Nancy has worked for Audio Architects since June 2001 since graduating in from St. Olaf College in Northfield, Minnesota with a degree in physics and mathematics. She has always been involved in music through church and school groups, and became interested in the science and electronics behind sound production after working for a recording and production studio in Minnesota throughout high school and college.
At Audio Architects, Nancy is responsible for all the CAD (Computer Aided Design) work associated with designing and installing sound systems. This includes 2-dimensional and 3-dimensional modeling of rooms, rack layout diagrams, and signal path diagrams. She also works as project manager for a majority of the installations.
Nancy and her husband live a few miles outside of Eau Claire with their Irish Setter. In her free time, she enjoys working on projects around their house, music, and science fiction/fantasy novels and movies.
|Andy Pierson, Sales and Installation
Andy came to Audio Architects in September 2002 as an installation technician. Andy brings an understanding of safety at heights because of working as a high ropes instructor at Stevens Point Area Senior High School. He also worked as a radio station engineer at Northern Michigan University and has years of experience doing live sound reinforcement. Around January of 2004 Andy began excelling at sales and client relations, and is primarily responsible for the company's venture into the home audio/video world. He has a biology degree from University of Wisconsin-Stevens Point. In his words, "I have turned my hobby into my job, and plan on turning my degree into a hobby by landscaping my new house." He also is NICET Level 1 certified.
Andy and his wife live in Eau Claire with their Newfoundland Luna and three cats . The few moments where he is not at work, he enjoys listening to music, going to concerts around Minnesota and Wisconsin, and hiking and camping throughout the national park systems. Andy and his wife have been involved in a therapy dog program and recently Luna was certified as a therapy dog.
|Darin Wagner, Installation Technician
Darin joined Audio Architects in May 2006. His previous job was manager of the construction department at a home improvement store. He has happily made the transition to the audio and video world and has completed level one and two certifications in the NSCA EST program.
Darin and his girlfriend recently purchased and moved to a home in Eau Claire. Darin enjoys reading, watching movies, working around the house and spending time with their two dogs and cat.